World Tea Expo Coming to Long Beach This Week
This week, a huge event for the tea industry will be coming to Southern California. Taking place in Long Beach for the second year in a row, the World Tea Expo will be taking place at the Long Beach Convention Center May 6-8.
With twelve previous such shows under its belt, the World Tea Expo is the leading trade show focused 100% on premium teas and related products. The World Tea Expo will explore how to get coffee drinkers to enjoy tea and ways the coffee shop can increase profits with tea. Also, a new Tea Up for Health education track will explore tea and health, as well as related business opportunities and industry issues.
Overall, World Tea Expo covers a wide variety of industry topics and tea retail strategies, and the exposition floor features hundreds of new products and services – many of which cannot be found at any other trade show. Further, World Tea Expo features a jam-packed agenda. Key highlights include: culinary-themed education sessions; a product-filled expo; the Best New Product Awards; the World Tea Awards; The North American Tea Championship Winners; Tasting Circle; the World Origin Tasting Tour; and the Tea Business Boot Camp, among other education and networking opportunities.
The Beverage Group, a division of F+W, is an integrated media company dedicated to providing business solutions to the global beverage industry and is putting on the World Tea Expo. Other programs include: North American Tea Championship, World Tea Academy, and World Tea News.
F+W is an enthusiast-focused Content and eCommerce company, serving 20 Million consumers annually via the Company’s print portfolio, ecommerce stores, extensive online education programs, trade and consumer events, popular consumer catalog brands, nationally-broadcast TV programs and more, all in service of passionate niche communities of professionals.