Hershey’s Store in Las Vegas Has Been Serving Customers for A Half-Year
Six months ago today, the Hershey’s Chocolate World store opened up at New York-New York Hotel & Casino on the Las Vegas Strip. Since then, the store has been serving up customers hundreds of chocolatey options.
According to a press release, the store, which is the company’s west coast flagship store,
occupies two floors and boasts an eye-catching 74-feet high Hershey’s Milk Chocolate Bar that visitors can walk through, provides guests with an experiential concept that immerses them in more than 800 candy and chocolate offerings, including iconic brands they love: Hershey’s, Hershey’s Kisses, Reese’s, Ice Breakers, Jolly Ranchers, Twizzlers and more.
“Las Vegas is one of the country’s top tourist destinations and the perfect place to bring one of America’s most iconic brands to life,” said Mike Wege, SVP Chief Growth & Marketing Officer, The Hershey Company. “Visiting Hershey’s Chocolate World, our guests will enjoy an interactive space where they can taste new treats, personalize sweet gifts and create keepsake photos. These experiences are sure to draw candy lovers from what is arguably the most exciting street in the world and inspire sweet Las Vegas memories.”
The store, which covers 13,000-square-feet, brings two American icons to life, Hershey’s Chocolate and the New York City skyline, through custom chocolate sculptures of the Statue of Liberty, made of almost 800 lbs. of pure Hershey’s Milk Chocolate, and the Empire State Building, made of 1,800 Hershey’s Milk Chocolate bars.
In addition to many familiar products in packaging, there are not only special options (particularly massively-packaged products), but also a counter where customers can order various chocolate fudge products, chocolate-covered apples, and more. A further option for customization is, according to the press release, “Hershey’s Chocolate World invites guests to create their own Hershey’s Happiness through a variety of interactive experiences. Visitors can customize candy wrappers, choose their favorite Hershey’s Kisses and Jolly Ranchers flavors, and select their favorite Reese’s products, based on their personal preference for more chocolate or more peanut butter.”